by: Karl Long
This is a great presentation from Shufflebrain that talks about game mechanics in the context of social software. This is a wonderful expression of something that I have felt intuitively about social media for some time, but have never been able to articulate.
1. Collecting
2. Points
3. Feedback
4. Exchanges
5. Customization
Original Post: http://blog.experiencecurve.com/archives/putting-the-fun-in-functional-game-mechanics-and-so
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