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Gamevertising News

As you might have figured out, my "In The News" posts are anything but a grand collection of fresh and useful information which might interest a larger audience. These news are highly personalized (ie: I only post stuff that I find interesting) and sometimes I just can't be bothered to link to stuff 500 big gaming websites already reported. For today though, I'll try my hand at a more coherent summary and attempt to build a short list of gamevertising information.
Now then, we kick it off with a report about IGA launching a new platform for in-game ads, Radial 2.0. Links here and here.

Moving on, the other  company (no, not Massive Inc, the other other one, Double Fusion) hires some new people. Story here, no comments, last time I wrote about something like this, it included zombies.

Orange France is dipping its toes into mobile gamevertising. Simply put, for some mobile games, the version with ads will cost less or even nothing. Ads will appear in between levels.

According to a new study, in game advertising will grow around 46% yearly. Story here.

2moons, that MMORPG from Acclaim, went into live close beta last week. Link. I still hate that title. 2Moons? Come on.

That's about all for now. I'd like to thank my feed reader.
Cheers

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