Via a post on Terra Nova (Link) comes word of Nick Yee’s relatively recent talk at Stanford titled “The Blurring Boundaries of Play: Labor, Genocide, and Addiction” (Link to audio and video). It’s an excellent lecture and well worth the time to watch it. His point that many people play MMO’s because they like the structured environment might explain why so many people are turned off by an open-ended virtual world like Second Life. I may not understand the mindset, but it sounds like an opportunity to me.
Original post: http://blog.rebang.com/?p=1060
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