“Ads in games can be persuasive, study shows“, Dec.5, 2005, msnbc.msn.com, accompanied by a video interview (IE6 only) with Robert A. Kotick, CEO of Activision and a VP of Nielsen.
On this blog we bring together the latest insights in the cross-over of business and gaming - from gamevertising to businessgames.
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Authors
Blogs we read
- Avant Game
- Serious Games Source
- Game Research
- Advertising Lab
- Raph’s Website
- Henry Jenkins
- the-inbetween.com
- Joystick101
- GameSetWatch
- Kotaku
- Marketing & Strategy Innovation Blog
- Business Communicators of Second Life
- Destructoid
- Adverblog
- We the Sheeple
- The Daedalus Project
- GamePolitics.com
- Future-Making Serious Games
- Serious Games Portal
- Darren Herman
- Water Cooler Games
- Clickable Culture
- reBang
- Terra Nova
- SLOG
- 3pointD
- ARGNet
- iViNNie
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Scratchpad: CNBC Interview with Activision, Nielsen
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